Polygraph > Graphic Design, Product Design, & Type Design in Washington, DC

The Little Red Fox

The Incredible Skulk
When entrepreneurs Matt and Jena Carr approached us to create the brand for their unique NW neighborhood market, The Little Red Fox, they insisted on only one thing: the logo must have a fox. We were more than happy to oblige! Taking cues from traditional woodcut printing, we created their iconic mascot that has captured the hearts of market patrons, particularly the littlest customers. The sly mark found his way onto the storefront, coffee cups, onesies, and all of the many housemade products available at the eatery.

Exterior Signage / Identity Design / Typography / Art Direction / Illustration