Unwind – Polygraph

Unwind
Brand

Unwind was already a successful boutique spa in Washington, DC with two locations, but moving from niche player to prominent leader in the wellness space required a rebrand with sophistication and staying power. We developed a contemporary identity that exudes relaxation and expresses the brand’s values of harmony, wellbeing and human touch. The subtle color palette paired with stunning interior architecture designs by Beda Studio at their newest Navy Yard location, elevates the entire customer experience from check-in to checked-out. All interior photography by Diana Bowen.